The KPI Institute launched a series of free infographics called KPI of the Month to offer insights into the practical application of KPIs. Each infographic focuses on a particular key performance indicator (KPI) that provides explanations of terminology and addresses key challenges related to its use. The monthly infographics include definition, calculation, balanced scorecard focus, data profile, targets, and practical recommendations. 

To ensure that you stay informed and updated, we highlight in this article the KPI of the Month from the third quarter of 2024, focusing on three KPIs that can significantly impact any organization in any field or industry: # Inventory turnover ratio # Employment brand strength, and $ Customer acquisition costs.   

By examining these metrics, you can gain insights into operational efficiency, market positioning, and overall profitability. Furthermore, organizations can gain a holistic view of their performance and make informed decisions that can position them for sustainable growth and success when the indicators mentioned are fully grasped. So whether seeking to optimize inventory management, strengthen employer brand, or reduce customer acquisition expenses, you can dive into these indicators and discover how they contribute to a thriving business. 

KPI of July: # Inventory turnover ratio – This indicator “measures the number of times the inventory has been sold and replaced within the reporting period.” Based on its practice recommendation, # Inventory turnover ratio is influenced by various factors such as product characteristics, market demand, and business models. Access more insights into this indicator by getting a free copy of the poster via TKI Marketplace.

KPI of August: # Employment brand strength – This indicator evaluates the attractiveness of an organization as a workplace for employees and job seekers based on an index derived from survey responses and quantitative metrics. # Employment brand strength allows companies to tailor their calculation methods by selecting key themes and incorporating both survey data and KPIs. For more details about this indicator, download the free poster via TKI Marketplace.

KPI of September: $ Customer acquisition cost – This indicator determines the average cost associated with acquiring a new customer. It is crucial for companies aiming to achieve long-term profitability. In connection with $ Customer Lifetime Value, $ Customer acquisition cost assesses the cost efficiency of sales and marketing expenditures. By striving for an optimal ratio between these two indicators, businesses can refine their acquisition strategies, boost profitability, and minimize the payback period. To learn more about practical applications for this indicator, get a free copy of the poster from TKI Marketplace.

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