NEW SMARTKPIS.COM REPORT RANKS THE TOP eCOMMERCE KPIS OF 2011- 2012
May 22, 2013, Melbourne, Australia – The KPI Institute, the global authority on Key Performance Indicators (KPIs) research and education announces the launch of a new report in its 2011-2012 edition of its popular Top 25 series of reports. The series is based on research conducted through www.smartKPIs.com, which contains over 20,000 Key Performance Indicator examples, making it the world’s largest source of thoroughly documented KPIs.
eCommerce comprises the electronic sales by online stores of downloadable “soft merchandise”, such as music, e-books, e-newsletters, photos and video recordings, software and documents (direct e-commerce), online securities transactions as well as the provision of financial or other services. E-commerce transactions can be “business-to-business” (B2B) or “business-to-consumer” (B2C). KPIs refer to the process efficiency, the customer satisfaction and the means to do eCommerce.
The “Top 25 eCommerce KPIs of 2011-2012” report provides insights in the state of eCommerce KPIs performance measurement today by listing and analyzing the most visited KPIs in this category on smartKPIs.com in 2011-2012. In addition to KPI names, the report contains a detailed description of each KPI, as documented in smartKPIs Premium.
eCommerce KPIs are grouped into clusters such as eCommerce Revenues, Purchasing Process, Conversions, Online Customers and Online Orders. From these subcategories, eCommerce Revenues and Purchasing Process were the most popular in 2011-2012. One of the most important benefits that this report brings is the international perspective on the most popular KPIs for eCommerce Management. eCommerce KPIs provide quantifiable measurements of factors determined to be important for the successful implementation of eCommerce strategies. The skill in applying KPIs is in the selection of the optimum number and appropriateness of KPIs. The top 5 eCommerce KPIs in this report are:
- % On-time delivery
- % Customer transactions via the Internet
- $ Order value
- % Coupon conversion
- # Frequency of sales transactions
By discussing the use of KPIs today, presenting the best practice in documenting them and listing the most popular KPIs of 2011-2012, the “Top 25 eCommerce KPIs of 2011-2012” report is a valuable resource in promoting the informed use of KPIs or refreshing the existing performance measurement and management practice in any organization.
According to Aurel Brudan, The KPI Institute’s CEO “The Top 25 eCommerce KPIs of 2011-2012 report is a synthesis of what smartKPIs.com is all about: it provides an overview of how eCommerce KPIs are used in practice today, by combining input from the online community with analysis and insights from our research team.”
ABOUT SMARTKPIS.COM
http://www.smartkpis.com is the leading online platform for performance management knowledge integration, hosting the largest database of thoroughly documented KPI examples available on the web today. It offers high quality resources and collaboration functionality for the community of members, assisting them in making smart decisions regarding their performance management initiatives. Registration is free and enables research, learning and interaction as part of a growing community of members from over 190 countries and territories.
ABOUT THE KPI INSTITUTE
The KPI Institute is a research, publishing and educational provider specialized in developing better practice in the use of KPIs. It developed the KPI Management Framework and runs five main research programs, dedicated to performance management, the Balanced Scorecard, KPIs, analytics and organizational strategy. Over the last 8 years, The Institute assisted over 5,000 organizations in finding solutions to their KPI needs.
Media contact
Cipriana Turcanu, The KPI Institute, Tel: +61 3 9670 2979, Email: [email protected]
