The second edition of The Performance & KPI Executive Evening, hosted by The KPI Institute, in Riyadh

November 30th, 2015, Melbourne, Australia – Following the success of the “The Performance & KPI Executive Evening”, held in Riyadh, on the 22nd of November, The KPI Institute, the global authority on Key Performance Indicators (KPIs) research and education, organized the second edition of the event.

This exclusive meeting took place at the Holiday Inn Riyadh Izdihar, on the 29th of November 2015, in Riyadh, and gathered a select group of CEOs and executives from major companies operating in different industries from the Middle East, to share best practices, explore trends in Organizational Performance Improvement and Performance Measurement and discuss the local business environment.

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The meeting was chaired by Adrian Brudan – General Manager MENA The KPI Institute, and highlighted challenges that most organizations encounter while measuring performance, as well as insightful solutions, useful tools and practical techniques to overcome these obstacles.

On a large scale, many organizations that operate with Key Performance Indicators discovered that the KPIs have little or no difference to the overall performance. To shed light on the subject, Adrian Brudan presented provoking ideas and valuable examples of good practices on how to establish a comprehensive KPI Framework in a workshop on understanding Key Performance Indicators.

“Thanks a lot for the valuable knowledge shared freely with us. I have already started sharing the needs for such KPIs in our IT Internal Audits” said Jalaluddin Ahmed Al-Rifaei, Senior Internal Auditor at SABIC.

The meeting was attended by representatives from Water and Electricity Company, SABIC, Electricity & Cogeneration Regulatory Authority, Isna Global Training Center, Sahara Petrochemicals, Jazeera Pharmaceutical Industries, Mobily Etihad Etisalat, Saudi Industrial Development Fund, Saudi Airlines, Saudi Telecom Co. and many more.

Local leading practitioners were also present at the event, as guest speakers:

  • Abdulaziz Sadique, Former Administration Consultant and Director of Patient’s Integration, King Khaled Eye Specialist Hospital;
  • Ahmed Abdulshakoor Mohammed Ali, Performance Unit Manager, Bank Al Bilad;
  • Abdullah al Shahrani, Director of Strategy, Mobily;

About The KPI Institute

The KPI Institute is a leading global research institute specialized in business performance. It operates research programs in 12 practice domains, ranging from strategy and KPIs to employee performance, and from customer service to innovation performance. Insights are disseminated through a variety of publications, subscriptions services, and through a knowledge platform available to registered members. Support in deploying these insights in practice is offered through training and advisory services. The KPI Institute is considered today the global authority on Key Performance Indicators (KPIs) research and education. It developed the first KPI Management Framework and operates, the result of the research program dedicated to documenting and cataloguing how KPIs are used in practice, an online portal containing the largest collection of documented KPI examples.


Diana Almasan, Head of Marketing, Email: [email protected]

The KPI Institute November 30th, 2015 Press release